Each year, the television industry’s top conference, MIPTV, holds a top competition called MIPLAB (previously known as MIPCube LAB) which puts the spotlight on the best and brightest startups in the sector. Winners will pitch at MIPTV’s tech and innovation track called MIP Digital Fronts in front of a jury of key industry players from Yahoo, Canal+, RTE Digital and more.
Winning MIPLAB can help startups gain more traction in an industry which is notoriously difficult to crack. Last year’s winner French startup TVTY has been a solid success thus far, going on to raise $4.5 million following their big win and has been actively expanding in the US.
The 2015 Finalists
Europe again dominates the line-up of this year, with the UK leading the pack with 2 and France figuring prominently again with one entry in the top 5. This year’s finalists are:
Wildmoka is building an Agile Media Cloud that provides new ways to distribute, consume & valuate video content. “We are a kind of cut & paste for live and archive videos”.
Relevancy Data (UK)
A unique engine that scans millions of online videos using recognition technology to detect specific elements in the video content. Adding this new metadata to user profiles opens up new spaces to display real-time pre-roll ads within the video.
Wildseed Studios (UK)
Enabling emerging creators to create the entertainment brands of the future and use them to supply their OTT comedy and genre fictions channels, and third party partners where appropriate.
Mobile, social production management for TV & Film. Dramatify uses the latest in mobile web application technology to offer production management, collaboration, information and communication for the entire team.
The RightsTrade global marketplace for television and film distribution rights speeds up the licensing process, enabling distributors to find and acquire content based on programming needs, and generating incremental sales for content owners.
The final pitch will take place at MIPTV on Monday 16 April 2015 with the winner announced just following.