Is Hardware really an appropriate Valentine’s Day gift?

Feb 16, 2015
Vote on Hacker News

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This past weekend was Valentine’s Day. In Paris, like most parts of the world, this means menus for 2 that cost the same as a normal dinner for 8 – we opted for a burrito and a beer from the best Mexican Food in Paris. However, all this past week, and especially this weekend, I was bombarded with advertisements for… Connected Hardware?

Nest apparently thinks nothing says romance like a new Thermostat

“Honey, Will you Check the Air Quality with Me?”

Nothing says “I love you” like “I think you could use some fitness equipment”

Interesting Tidbit: the aforementioned Mexican Food is located right where Parrot shot this Vine

I understand that there is no reason too small for a marketing campaign; however, I’m not sure that every occasion should be a “Buy” call-to-action. I’d be curious to know whether these campaigns produced results, whether there was a steady uptick in Parrot Sumo’s sold leading up to February 14th.

Me, I prefer to do what any reasonable guy would do on Valentine’s Day: eat a Burrito with my #1 Chica.