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The UK Shocks the Auto World: This Leading EV Motor Factory to Electrify Ferrari and Lamborghini Supercars with Unmatched Power

British innovator YASA has unveiled a cutting-edge "super factory" near Oxford, poised to revolutionize electric mobility by producing over 25,000 advanced axial flux motors annually, already powering luxury icons like Ferrari and Lamborghini.
Rosemary PotterRosemary Potter05/22/202510
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Illustration of YASA's new super factory near Oxford producing advanced axial flux motors for luxury automakers. Image generated by AI.
Illustration of YASA's new super factory near Oxford producing advanced axial flux motors for luxury automakers. Image generated by AI.
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IN A NUTSHELL
  • 🚗 YASA has launched a state-of-the-art “super factory” near Oxford, producing over 25,000 axial flux motors yearly.
  • 🔋 These advanced motors offer up to four times more torque and twice the power density compared to standard units.
  • 🏎️ Luxury brands like Ferrari and Lamborghini use YASA’s motors to electrify high-performance vehicles.
  • 🌟 YASA’s innovation is pivotal in the ongoing electric mobility revolution, blending power with efficiency.

In the bustling world of electric mobility, British innovator YASA is making waves with its groundbreaking axial flux motors. Known for their compact, “pancake-style” design, these motors are revolutionizing how power is delivered in a small, lightweight package. YASA’s commitment to innovation has led them to open a state-of-the-art “super factory” in Yarnton, UK. This facility is set to produce more than 25,000 axial flux electric motors annually, underscoring YASA’s role as a leader in the field. With luxury automakers like Ferrari and Lamborghini already utilizing these motors, YASA is poised for a pivotal role in the future of high-performance vehicles.

Building the World’s Most Advanced Axial Flux Facility

This month marks the official launch of YASA’s upgraded production facility, a testament to their technological prowess. Spanning 60,000 square feet, the plant represents a significant investment of about US$16 million. It is hailed as the most advanced axial flux motor manufacturing site globally. The consolidation of all production processes under one roof ensures streamlined efficiency and quality, allowing YASA to scale up production without compromising precision.

The facility is equipped with cutting-edge technology, including CNC coil winding machines, high-capacity ovens, and advanced stator laser welding tools. These improvements have significantly enhanced rotor balancing, boosting motor performance. As Andy North, YASA’s commercial director, notes, each technological advance consolidates YASA’s ability to outpace existing radial flux technology by delivering compact, lightweight electric propulsion systems. YASA’s axial flux motors can generate up to four times more torque and twice the power density of standard motors while being 50% lighter and 80% thinner.

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Powering the Future of High-Performance Vehicles

YASA’s motors are at the heart of some of the most ambitious vehicles from top-tier automakers. Lamborghini, for instance, has integrated YASA’s motors into its new High Performance Electrified Vehicle (HPEV) family. The Lamborghini Temerario harnesses a twin-turbo V8 engine alongside three YASA electric motors, each producing 148 hp and 300 Nm of torque while weighing just 38 lb. This combination results in a powertrain capable of generating up to 907 hp.

Lamborghini’s flagship hybrid, the Revuelto, also features three YASA motors, paired with a new V12 engine, achieving an astounding total system output of 1,001 hp. YASA’s innovation allows luxury brands to embrace electrification without sacrificing speed or excitement. As the automotive industry pivots towards electric mobility, the demand for compact, powerful motors like those from YASA is expected to soar.

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The Evolution of Axial Flux Technology

Founded in 2009 as a spin-off from Oxford University, YASA has spent over 15 years perfecting axial flux motors. The concept, rooted in the experiments of Michael Faraday and Nikola Tesla, has only recently found success in modern vehicles. YASA’s journey began with the high-performance Koenigsegg Regera hybrid, marking the first commercial use of a YASA motor. By 2019, Ferrari had adopted YASA motors for the SF90 Stradale hybrid, solidifying YASA’s reputation for innovation.

The acquisition of YASA by Mercedes-Benz in 2021 further validated its leadership in the field. Under Mercedes-Benz’s stewardship, YASA continues to push the boundaries of electric motor technology, producing motors that are not only powerful but also remarkably efficient. This evolution highlights the potential of axial flux motors to redefine electric mobility, offering a glimpse into a future where power and efficiency coexist seamlessly.

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YASA’s Role in the Electric Mobility Revolution

With the opening of their new facility, YASA is well-positioned to meet the increasing demand from the luxury and high-performance automotive sectors. The compact and powerful nature of their motors makes them indispensable to brands seeking to electrify without sacrificing performance. YASA’s unique blend of academic roots, technical innovation, and industrial capability positions them as a key player in the electric mobility revolution.

The automotive industry is rapidly shifting towards electric vehicles, and innovations like those from YASA are at the forefront of this transformation. As more automakers embrace electric propulsion, YASA’s expertise and advanced manufacturing capabilities will become increasingly valuable. How will YASA’s continued innovation shape the future of electric mobility, and what new possibilities will it unlock for the automotive industry?

Our author used artificial intelligence to enhance this article.
Automotive Engineering Battery Technology Electric Cars
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View 10 Comments
10 Comments
  1. Sophialightning on 05/22/2025 3:55 PM

    Wow, YASA’s motors sound incredible! How soon can we see them in more everyday cars? 😊

    Reply
  2. Romanvortex on 05/22/2025 4:31 PM

    Isn’t it amazing how far electric motor technology has come? Kudos to YASA for pushing the boundaries!

    Reply
  3. Christopher on 05/22/2025 5:06 PM

    Does anyone know if YASA’s motors are being considered for other brands besides Ferrari and Lamborghini?

    Reply
  4. elisa_whirlpool on 05/22/2025 5:40 PM

    I’m skeptical about the “unmatched power” claim. Seems like marketing hype to me. 🤔

    Reply
  5. francis on 05/22/2025 6:16 PM

    How long do these motors last compared to traditional ones? Any data on longevity?

    Reply
  6. Aurelia6 on 05/22/2025 6:50 PM

    Bravo to the UK for leading the charge in electric mobility! 🚗💨

    Reply
  7. celine on 05/22/2025 7:24 PM

    I’m curious, won’t these powerful motors drain the battery faster in electric supercars?

    Reply
  8. Lauren on 05/22/2025 8:00 PM

    Such an exciting development! Can’t wait to see what comes out of this “super factory”.

    Reply
  9. Christinaelixir on 05/22/2025 8:34 PM

    Why are luxury brands the first to adopt this tech? Are they the only ones who can afford it?

    Reply
  10. Monkey on 05/23/2025 10:41 AM

    I find it funny how the AI generated image of the super factory is of radial motors. The complete opposite of YASA’s axial ones

    Reply
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Illustration of Jared Isaacman confirmed as NASA's next administrator amidst significant challenges and opportunities in space exploration.
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