Gregory Menvielle

The HTML5 rush, Too Many Pick and Shovel vendors

When the Californian Hills called, many gold rush prospectors put aside their savings to head west and try their luck.  Some were able to afford claims while others joined consortiums to mine a specific area with a varying level of success. A few other entrepreneurs focused on servicing the miners and selling them tools. From […]

The Yin and Yang of Gamification

The Yin and Yang of Gamification

“I completed my expedition in two months. I brought away the fixed amount which he had ordered me.” You would think this sentence was taken out of a recent online game but you’d be wrong. It actually is one of the earliest recorded examples of gamification.  It was carved on an Egyptian stela around 1860bc. […]

Maximizing app revenue with HTML5

Maximizing app revenue with HTML5

My latest posts on HTML5 have generated quite a few comments via offline channels (It’s pretty simple to email me or DM at twitter @pyramedium) on an intriguing topic:  “I’d rather focus on building a native app for platform x because the platform has a large user base” or  “I’ll build native for x because […]

Can Amazon ignite HTML5 apps?

Up until now, selling an HTML5 based application was a challenge:  Unless you were willing to package your code with a tool like PhoneGap and sell through the main stores (Apple, Google, Windows…), you basically had to either create enough of a following/SEO movement or rely on a series of third-party. Amazon wants to change […]

For success, outsource QA testing to your customers

There are a surprising number of startups, especially in France, working their hearts out to build and launch a beta without having signed any paying customers. This build-first validate next approach is flawed.  Involving paying customers as soon as you start working on your software gives you an incredible edge in building the right software […]