All posts in b2b

#FrenchTechFriday: Warm up your cold emails with Lemlist

When it comes to sending out emails, the strategy is not the same whether you’re writing to your client base or it trying to reach out to other businesses. In short, B2C and B2B communication are different. So why use the same tools? French startup Lemlist sticks to the B2B emails with a strong sense […]

Festicket launches its B2B platform for festival organizers, suppliers and affiliates

Festicket launches its B2B platform for festival organizers, suppliers and affiliates

Festicket, the platform that makes life easier for all live-music lovers, opens the door to a new strategy by offering all its business partners a new platform to track, manage and improve sales. The London-based startup was founded in 2012 by Zacharie Sabban (CEO) and Jonathan Younes (CTO) and aims at gathering on one platform a booking […]

Can France do Social?

Can France do Social?

In my most recent efforts to understand how to take a city and turn it into a startup city, I’ve been toying with an idea given to me by Jason Calacanis: I posed him the question of how European cities could create an ecosystem on the same level as (note: not “replicating”) the Silicon Valley. […]