All posts in gamification
#FrenchTechFriday: Warm up your cold emails with Lemlist
When it comes to sending out emails, the strategy is not the same whether you’re writing to your client base or it trying to reach out to other businesses. In short, B2C and B2B communication are different. So why use the same tools? French startup Lemlist sticks to the B2B emails with a strong sense […]
HTML5 and Gamification: can they feed off each other ?
The countdown to HTML5DevConf in San Francisco has begun and I am working on my presentation on how to use gamification to build a better user. In this quest for building this better, or should I say happier, user the good news is that most of the technology tools are available but we have not […]
The Yin and Yang of Gamification
“I completed my expedition in two months. I brought away the fixed amount which he had ordered me.” You would think this sentence was taken out of a recent online game but you’d be wrong. It actually is one of the earliest recorded examples of gamification. It was carved on an Egyptian stela around 1860bc. […]