All posts in AdTech

No disrespect to VR, but I think HTML5 games will become trendy again

Almost exactly three years ago I attempted to expose my thinking on why I was enthusiastic about HTML5, at least from an investor’s perspective. Three years is of course an eternity in tech, and HTML5 has certainly progressed substantially in some ways I expected, while in other ways demonstrated my zeal in overestimating the immediacy […]

Criteo ads reach nearly one billion users worldwide each month

Criteo ads reach nearly one billion users worldwide each month

A latest study by comScore has found that Criteo reaches nearly one billion Internet (precisely 994M) users each month with their customized ads, dynamically created in real-time.  This finding underscores Criteo’s increasing dominance in the online ad space, with their global reach only second to Google’s Display Network. Criteo has sought to reach new internet users […]