All posts in mobile

FrenchTechFriday – Bidmotion: the little big one in Mobile Marketing

When you have designed an app, you obviously want to sell it. And sell it well. You need to advertise and this is when it gets tricky. You can hire heaps of analysts to monitor the effectiveness of your ad campaign and pinpoint the perfect space. Or you can ask Bidmotion. Bidmotion is a French […]

Reaching 80 million SIM cards in 2014, France's mobile market posts another strong year

Reaching 80 million SIM cards in 2014, France's mobile market posts another strong year

The mobile market in France continues to remain strong and robust, driven by continued low pricing, interesting features, services and offers, and a public becoming more and more attached to their mobile devices.  Arcep, France’s telecom regulatory authority, just announced the 2014 figures on France’s telco sector.  Here are the highlights: There are nearly 80 […]

Study finds France lags other countries in mobile device screen time

Study finds France lags other countries in mobile device screen time

A study just released by Millward-Brown, confirms what many had been predicting for sometime – while we, unsurprisingly, live in a multi-screen world, mobile devices now account for almost half of daily screen time use across the world. The far-reaching study was conducted with 12k multi-screen users (those having access to a TV and/or smartphone […]

Spain is now Orange’s 3rd largest market as it overtakes Vodafone; eyes Telefonica

Although Spain’s difficult economy has proved troublesome for many companies operating there, Orange’s Spanish fortunes continue to grow. With 14 million customers, Orange has again outperformed the Spanish market to establish itself as the #2 mobile and fixed telco in the Spain. This now puts Orange just ahead of Vodafone (whose Enterprise business Orange has […]

“Les Soldes” continue to trend digital

According to a study conducted by CSA for FEVAD, France’s leading e-commerce and mail order trade association, 7 out of 10 of internet users plan to either prepare for or make their actual purchases on-line during “les soldes” (bi-annual sales), which equates to 30 million people. Perhaps reflecting the apparent slow-down in France e-commerce sector […]

The fundamental difference between French & German social habits

With all the pressure from the outside world for Facebook to become a more transparent company, investors will be very pleased to look at the latest disclosed information on mobile Facebook usage – and with it valuable information of country-specific behavior. It was not without a fight that Facebook has been holding back to its […]

Mobile eBook specialist Gutenberg Technology raises €3 million; new sectors & the US in sight

Hot on the heels of their big fundraising announcement in May, mobile ebook specialist Gutenberg Technology has finalised their second round with another big investment.  This time €3 million, which brings the total money they’ve closed on this year to €5 million. The additional investment which came from BNP Paribas Développement and their existing investors.  This […]

Where do you buy while mobile? Another £2.5M for the mobile ecommerce platform

  Shopcade is the go-to ecommerce platform that serves over 16.000 retailers and 150.000 brands. Using big data to fuel their discovery engine Shopcade is able to predict demand even before Amazon – a remarkable feat in itself. With Fancy-like features like wanting a product and tagging items to express different emotions towards products Shopcade […]

Five reasons why the Vogue Paris iPad app sucks

Let me start by saying that I enjoy reading on my iPad. I also like Vogue magazine for their great content and awesome fashion editorials, to my mind better than Vogue Us ones. From this point of view Emmanuelle Alt and her team are doing a great job! Where Vogue Paris is not doing such […]

Orange reinvents money in Africa via Mobile

Orange launches the first mobile to mobile transfers in Africa. It will be available in three countries : Mali, Senegal and Côte d’Ivoire. The service, called Orange Money Transfer International (OMTI) will allow users to transfer money simply from mobile to mobile. Every year, about 200 million Euros are transferred between the three countries. According […]