{"id":6197,"date":"2012-10-19T14:21:38","date_gmt":"2012-10-19T12:21:38","guid":{"rendered":"https:\/\/www.rudebaguette.com\/?p=6197"},"modified":"2019-05-03T14:48:39","modified_gmt":"2019-05-03T12:48:39","slug":"google-ads-france-war","status":"publish","type":"post","link":"https:\/\/www.rudebaguette.com\/en\/2012\/10\/google-ads-france-war\/","title":{"rendered":"France is waging a losing Google Ad-war!"},"content":{"rendered":"<p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignright  wp-image-6220\" title=\"Google Ad Control\" src=\"https:\/\/www.rudebaguette.com\/wp-content\/uploads\/2012\/10\/4398131772_61fc0d1c05_o.jpg\" alt=\"\" width=\"225\" height=\"318\" \/><br \/>\nWhat\u2019s scarier than a zombie apocalypse? Worse than <a href=\"http:\/\/www.lejdd.fr\/JDD-Paris\/Actualite\/Ces-Franciliens-qui-quittent-la-region-parisienne-pour-la-province-569235\" target=\"_blank\" rel=\"noopener\">Paris monsoons<\/a>? Far more frightening than watching [REC]2 alone? Having Google inform your government ministries that they will \u201cno longer reference [<strong>insert nation-state here<\/strong>] websites.\u201d Pressure from French newspapers forced lawmakers to pass legislation restricting copyright infringement. Lawbreakers will face up to <a href=\"http:\/\/www.lefigaro.fr\/hightech\/2012\/10\/18\/01007-20121018ARTFIG00718-google-menace-de-ne-plus-referencer-la-presse-francaise.php\" target=\"_blank\" rel=\"noopener\">300,000 euros<\/a> in fines. To my surprise, Germany has already approved a \u201cLex Google\u201d parliamentary policy that aims to minimize Google searches as we know it.<br \/>\nHere\u2019s the problem. Since when does an online store just waiting to get it\u2019s door knocked on, even think to earn \u2018<a href=\"http:\/\/www.telegraph.co.uk\/technology\/google\/9618397\/Google-may-ban-French-media-from-search.html#\" target=\"_blank\" rel=\"noopener\">search compensation<\/a>\u2019 from the very tool that encourages its traffic? It\u2019s like asking my professors to write a recommendation for my future employment and then demand reimbursement. They are doing me a service, not the other way around. Without a reference, a search engine, a reputable link, you don\u2019t have a journal worthy of any pair of eyes be it in the 5th arrondissement or Jakarta, Indonesia.<br \/>\nSeriously folks, it\u2019s time to re-examine the profits vs. IP entitlements battle. Yes, every expertly drafted post or article deserves fair compensation be it financial or professional. But the internet is eroding our notions of literary content\u2019s market value and price. Since data, information and communication is in real-time consumers are exchanging services and ideas at volatile prices.<br \/>\nIt\u2019s almost as if we\u2019re going back to a bartering system. The internet is a critical infrastructure whereupon e-commerce vendors make their daily bread. Creating penalty systems on the internet is a medieval solution to a modern problem. Newsweek, a 79-year-old journal print, went completely digital today. Was it for sustainable initiatives like protecting the Amazonian rainforests or in support of cute Koala bear\u2019s habitat? If there are dollars or euros in your eye\u2019s you\u2019ve guessed right. There\u2019s no debate that the internet is THE modern-day newsstand for media content. And as of yet, fixing prices for digital content is still a frustrating game of <a href=\"http:\/\/www.oecd.org\/sti\/ieconomy\/40789235.pdf\" target=\"_blank\" rel=\"noopener\">supply and demand<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>What\u2019s scarier than a zombie apocalypse? Worse than Paris monsoons? Far more frightening than watching [REC]2 alone? Having Google inform your government ministries that they will \u201cno longer reference [insert nation-state here] websites.\u201d Pressure from French newspapers forced lawmakers to pass legislation restricting copyright infringement. Lawbreakers will face up to 300,000 euros in fines. To<\/p>\n","protected":false},"author":77,"featured_media":64790,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"subtitle":"","footnotes":""},"categories":[10564],"tags":[7347],"class_list":["post-6197","post","type-post","status-publish","format-standard","has-post-thumbnail","category-tech-2","tag-google-en-2"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.rudebaguette.com\/en\/wp-json\/wp\/v2\/posts\/6197","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.rudebaguette.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.rudebaguette.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.rudebaguette.com\/en\/wp-json\/wp\/v2\/users\/77"}],"replies":[{"embeddable":true,"href":"https:\/\/www.rudebaguette.com\/en\/wp-json\/wp\/v2\/comments?post=6197"}],"version-history":[{"count":0,"href":"https:\/\/www.rudebaguette.com\/en\/wp-json\/wp\/v2\/posts\/6197\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.rudebaguette.com\/en\/wp-json\/wp\/v2\/media\/64790"}],"wp:attachment":[{"href":"https:\/\/www.rudebaguette.com\/en\/wp-json\/wp\/v2\/media?parent=6197"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.rudebaguette.com\/en\/wp-json\/wp\/v2\/categories?post=6197"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.rudebaguette.com\/en\/wp-json\/wp\/v2\/tags?post=6197"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}