{"id":36356,"date":"2018-02-02T17:57:40","date_gmt":"2018-02-02T16:57:40","guid":{"rendered":"https:\/\/www.rudebaguette.com\/?p=36356"},"modified":"2018-02-02T17:57:40","modified_gmt":"2018-02-02T16:57:40","slug":"frenchtechfriday-anyleads-will-get-you-anyones-email","status":"publish","type":"post","link":"https:\/\/www.rudebaguette.com\/en\/2018\/02\/frenchtechfriday-anyleads-will-get-you-anyones-email\/","title":{"rendered":"#FRENCHTECHFRIDAY: Let Anyleads increase your sales"},"content":{"rendered":"
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When trying to get news clients, companies must find leads. Those are potential sales contacts who should be keen on your product. Some of them send you an email: easy. Most of them don’t and you need to reach out. But how do you contact someone when you don’t have their email?<\/strong><\/div>\n<\/div>\n
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It’s not that difficult thanks to French startup Anyleads.<\/strong><\/div>\n<\/div>\n
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Serial Entrepreneur<\/span><\/h3>\n<\/div>\n
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Anyleads<\/strong><\/a> started as a part of Anygrowth<\/strong>. <\/span>Launched by serial entrepreneur Mathieu Picard<\/strong>, Anygrowth was a toolkit for anyone wanting to jumpstart their company’s marketing efforts<\/span><\/span>.<\/span><\/div>\n<\/div>\n
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Anyleads was one of the tools of Anygrowth and <\/span>really<\/span><\/span> drained most of the users. <\/span>Mathieu decided to make Anyleads a standalone website and put all his efforts into developping this Saas<\/span><\/span>. Anygrowth is no more<\/strong>, but Anyleads is making its mark in a competitive area. <\/span><\/div>\n<\/div>\n
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How does Anyleads work?<\/span><\/h3>\n<\/div>\n
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Anyleads <\/span>basically<\/span><\/span> works in two ways. The first one is to get emails from would-be customers<\/strong>. Say you want to send an offer to all the CEOs in the Paris area, Anyleads will provide you with those emails. Only about 10% of the emails will <\/span>be deemed<\/span><\/span> “invalid”. These are very low figures<\/strong>. Competitors can have up to 40% of invalid emails coming up in the search. Needless to say – but it’s better to say it anyway – this <\/strong><\/span>is done<\/span> legally<\/span>.<\/strong><\/div>\n<\/div>\n
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The second part is a marketing technique called automation<\/strong>. Emails and replies are automatic depending on the recipient’s behaviour. <\/span>The parameters are set within the app and it then brings the prospect to become a client with little human action<\/span><\/span>.<\/span><\/div>\n<\/div>\n
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The split-up team<\/span><\/h3>\n<\/div>\n
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The headquarters of Anyleads are in Paris<\/strong> but founder Mathieu Picard is in San Francisco. Why? <\/span>Then support can be available at any time of day<\/strong> dispatched either from the European branch or the US branch<\/span><\/span>. <\/span>Trust and autonomy are the key words when working with an oceanic barrier between members of the team<\/span><\/span>. Having met while studying and becoming friends sure helps with teambuilding.<\/span><\/div>\n<\/div>\n
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The competition and the killer feature<\/span><\/h3>\n<\/div>\n
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Anyleads is all but alone on the lead generation<\/strong> market. There are 10 to 15 other companies in France alone and about 200 worldwide. <\/span>As stated before, the quality of the emails gathered is most important – who likes the bouncing notice right after sending a batch of emails<\/span><\/span>? This feature alone helps to choose more efficient solutions. But Anyleads has a distinctive feature and it is in the pricing.<\/strong><\/span><\/div>\n<\/div>\n
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Most other solutions price their plans according to the number of emails generated.<\/strong> The more emails you <\/span>require<\/span><\/span>, the more expensive it is. But not with Anyleads, lead generation <\/span>is unlimited<\/strong><\/em><\/span><\/span>. And that is usually a very convincing feature for marketers.<\/span><\/div>\n<\/div>\n
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What’s in store?<\/span><\/h3>\n<\/div>\n
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In 2018, Anyleads plans to enhance functionalities<\/strong> and has a few new features in store. Expansion is underway: Europe is already the n\u00b01 user base followed but the US and UK. No recruiting <\/span>is planned<\/span><\/span> though. And Mathieu has some other startup ideas.<\/span><\/div>\n<\/div>\n
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“Less Talking, More Doing”<\/span><\/h3>\n<\/div>\n
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Being a marketer as well as a developer helps going from idea to product more <\/span>quickly<\/span><\/span>. Mathieu believes in the motto “less talking, more doing”<\/strong><\/em>. He has done a lot already but he is not planning to stop\u00a0<\/span>just<\/span><\/span> yet. With two more startups on the way, there’s a lot more “doing” to come!<\/span><\/div>\n<\/div>\n
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If you’re interested in trying out Anyleads, Mathieu is offering a 30% discount on the first month to Rude Baguette readers. Code: RUDE30<\/strong><\/em><\/div>\n<\/div>\n
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\u00a0 When trying to get news clients, companies must find leads. Those are potential sales contacts who should be keen on your product. Some of them send you an email: easy. Most of them don’t and you need to reach out. But how do you contact someone when you don’t have their email? It’s not<\/p>\n","protected":false},"author":77,"featured_media":36360,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"subtitle":"","footnotes":""},"categories":[10564],"tags":[436,261],"class_list":["post-36356","post","type-post","status-publish","format-standard","has-post-thumbnail","category-tech-2","tag-marketing","tag-saas"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.rudebaguette.com\/en\/wp-json\/wp\/v2\/posts\/36356","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.rudebaguette.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.rudebaguette.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.rudebaguette.com\/en\/wp-json\/wp\/v2\/users\/77"}],"replies":[{"embeddable":true,"href":"https:\/\/www.rudebaguette.com\/en\/wp-json\/wp\/v2\/comments?post=36356"}],"version-history":[{"count":0,"href":"https:\/\/www.rudebaguette.com\/en\/wp-json\/wp\/v2\/posts\/36356\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.rudebaguette.com\/en\/wp-json\/wp\/v2\/media\/36360"}],"wp:attachment":[{"href":"https:\/\/www.rudebaguette.com\/en\/wp-json\/wp\/v2\/media?parent=36356"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.rudebaguette.com\/en\/wp-json\/wp\/v2\/categories?post=36356"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.rudebaguette.com\/en\/wp-json\/wp\/v2\/tags?post=36356"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}