{"id":26900,"date":"2014-09-30T09:23:13","date_gmt":"2014-09-30T07:23:13","guid":{"rendered":"https:\/\/www.rudebaguette.com\/?p=26900"},"modified":"2014-09-30T09:23:13","modified_gmt":"2014-09-30T07:23:13","slug":"appsfire-ad-network","status":"publish","type":"post","link":"https:\/\/www.rudebaguette.com\/en\/2014\/09\/appsfire-ad-network\/","title":{"rendered":"Appsfire&#8217;s native ad network seduces app publishers worldwide"},"content":{"rendered":"<p><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter size-full wp-image-26935\" src=\"https:\/\/www.rudebaguette.com\/assets\/Screenshot-2014-09-30-09.11.50-e1412061511189.png\" alt=\"Screenshot 2014-09-30 09.11.50\" width=\"800\" height=\"625\" \/><\/p>\n<p>When Appsfire announced last year that they would be <a title=\"Appsfire puts Engagement, Monetization &amp; Control in the hands of app developers with their Mobile SDK\" href=\"https:\/\/www.rudebaguette.com\/2013\/11\/25\/appsfire-sdk\/\">halting their flagship discovery application<\/a> in order to pursue building better Ads for mobile apps,\u00a0it was certainly a big pivot. To paraphrase\u00a0co-founder Ouriel Ohayon at the time of the announcement, saying No to something that was having moderate success in order to pursue something that had the potential for explosive success is both a difficult decision and the only one.<\/p>\n<p>However, Appsfire has released not 1, not 2, not 3, but 4 different native mobile ad formats in the past year &#8211; <a title=\"Appsfire announces its 2nd native mobile app ad: Ura Maki\" href=\"https:\/\/www.rudebaguette.com\/2013\/12\/20\/appsfire-native-mobile-ad-format-ura-maki\/\">Ura Maki<\/a>, Udon Noodles, <a title=\"Appsfire\u2019s latest Ad Format enables Mobile App Developers to include newsfeed-style Ads\" href=\"https:\/\/www.rudebaguette.com\/2014\/03\/13\/appsfire-announces-sashimi\/\">Sashimi<\/a> &amp; <a title=\"Appsfire puts Engagement, Monetization &amp; Control in the hands of app developers with their Mobile SDK\" href=\"https:\/\/www.rudebaguette.com\/2013\/11\/25\/appsfire-sdk\/\">Sushi<\/a> &#8211; and today, Appsfire&#8217;s native mobile ad network\u00a0is available to the public, meaning that advertisers can advertise\u00a0across a variety of\u00a0mobile apps easily. Appsfire&#8217;s Ad Network is connected to the mopub &amp; admob platforms, works with PhoneGap, Adobe Air &amp; Unity, and works on both iOS &amp; Android.<\/p>\n<p>As of today, Appsfire&#8217;s publishing partners include a variety of international &#8211;\u00a0ZeptoLab (Cut The Rope), OperaMediaWorks, &amp; Cheetah Mobile &#8211;\u00a0and French &#8211; Viadeo, TF1, Lagardere, LaPlace Media (who manage dozens of France&#8217;s top publishers&#8217; digital advertising)\u00a0&#8211; publishers. Appsfire boasts the ability to guaranteed 100% fill rate on ad placements for mobile app developers, citing its <a href=\"http:\/\/blog.appsfire.com\/introducing-cross-promotion-get-free-app-installs-for-um-like-free\/\" target=\"_blank\" rel=\"noopener\">Cross Promotion<\/a>\u00a0system which it announced this Summer,\u00a0providing mobile apps who allow app promotion in their app to automatically receive app promotion across their network for free.<\/p>\n<p>Appsfire&#8217;s Ad Network has a number of defining trademarks. The first is that all of the ad&#8217;s are designed for users &#8211; nothing intrusive, no accidental clicks, and the ability to opt-out every time. The second is that all the ads are\u00a0<em>truly<\/em> native &#8211; built into your newsfeed, your app flow, providing a seamless transition between app and ad. The last is that advertising\u00a0the network does not explicitly require new creatives &#8211; Appsfire leverages your existing App creatives from the App Store to automatically pull Ads together in different formats.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>When Appsfire announced last year that they would be halting their flagship discovery application in order to pursue building better Ads for mobile apps,\u00a0it was certainly a big pivot. To paraphrase\u00a0co-founder Ouriel Ohayon at the time of the announcement, saying No to something that was having moderate success in order to pursue something that had<\/p>\n","protected":false},"author":77,"featured_media":26935,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"subtitle":"","footnotes":""},"categories":[10563],"tags":[],"class_list":["post-26900","post","type-post","status-publish","format-standard","has-post-thumbnail","category-tech"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.rudebaguette.com\/en\/wp-json\/wp\/v2\/posts\/26900","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.rudebaguette.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.rudebaguette.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.rudebaguette.com\/en\/wp-json\/wp\/v2\/users\/77"}],"replies":[{"embeddable":true,"href":"https:\/\/www.rudebaguette.com\/en\/wp-json\/wp\/v2\/comments?post=26900"}],"version-history":[{"count":0,"href":"https:\/\/www.rudebaguette.com\/en\/wp-json\/wp\/v2\/posts\/26900\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.rudebaguette.com\/en\/wp-json\/wp\/v2\/media\/26935"}],"wp:attachment":[{"href":"https:\/\/www.rudebaguette.com\/en\/wp-json\/wp\/v2\/media?parent=26900"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.rudebaguette.com\/en\/wp-json\/wp\/v2\/categories?post=26900"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.rudebaguette.com\/en\/wp-json\/wp\/v2\/tags?post=26900"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}