{"id":26739,"date":"2014-09-16T14:58:55","date_gmt":"2014-09-16T12:58:55","guid":{"rendered":"https:\/\/www.rudebaguette.com\/?p=26739"},"modified":"2014-09-16T14:58:55","modified_gmt":"2014-09-16T12:58:55","slug":"dynadmic-raises-3-million-tailored-video-ad-platform","status":"publish","type":"post","link":"https:\/\/www.rudebaguette.com\/en\/2014\/09\/dynadmic-raises-3-million-tailored-video-ad-platform\/","title":{"rendered":"Dynadmic raises $3 Million for their cookie-less targeted Video Ad Platform"},"content":{"rendered":"<p><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter wp-image-26744 size-full\" src=\"https:\/\/www.rudebaguette.com\/assets\/fond2-e1410871181599.jpg\" alt=\"fond2\" width=\"799\" height=\"514\" \/><\/p>\n<p>Video Ad Startup <a href=\"http:\/\/rudelist.com\/DynAdmic\" target=\"_blank\" rel=\"noopener\">Dynadmic<\/a>\u00a0has raised $3 Million from <a href=\"http:\/\/rudelist.com\/xange-private-equity\" target=\"_blank\" rel=\"noopener\">Xange<\/a>, the company announced this week. Boasting Red Bull, BMW &amp; Peugeot among its clients, <a href=\"http:\/\/dynadmic.com\" target=\"_blank\" rel=\"noopener\">Dynadmic<\/a>\u00a0provides cookie-less targeted video ads, leveraging contextual information to provide\u00a0better ad-targeting.<\/p>\n<p>Founded by\u00a0Stephane Bonjean and Bruno Champion, the company is active in 18 countries, employs 30 people, and is a leading Video Advertising provider in Brazil &amp; France.<\/p>\n<p>The video advertising market is largely crowded &#8211; <a title=\"AdTech M&amp;A: Ebuzzing to merge with Teads. Next stop, IPO.\" href=\"https:\/\/www.rudebaguette.com\/2014\/03\/24\/ebuzzing-announce-merger-teads-next-stop-ipo\/\">eBuzzing &amp; Teads<\/a>, <a href=\"http:\/\/rudelist.com\/vidcoin\" target=\"_blank\" rel=\"noopener\">VidCoin<\/a>, <a href=\"http:\/\/rudelist.com\/stickyadstv\" target=\"_blank\" rel=\"noopener\">StickyAdsTV<\/a>,\u00a0among others &#8211; and given that<a title=\"Why Criteo is getting punished by Wall Street\" href=\"https:\/\/www.rudebaguette.com\/2014\/08\/11\/criteo-2nd-quarter-earning-results\/\"> the AdTech market is getting punished in Wall Street<\/a>, it&#8217;s hard to imagine that all these players will be able to stand alone forever.<\/p>\n<p>On the other side, Twitter, Google &amp; Facebook (the big three in advertising &amp; content) all have their own video advertising solutions. While some allow for programatic players to sync in, the space for independent video advertising solutions is shrinking.<\/p>\n<p>Consolidation is inevitable in this space, and Dynadmic&#8217;s fundraising means they are either poising them selves for an acquisition, or to be an acquirer.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Video Ad Startup Dynadmic\u00a0has raised $3 Million from Xange, the company announced this week. Boasting Red Bull, BMW &amp; Peugeot among its clients, Dynadmic\u00a0provides cookie-less targeted video ads, leveraging contextual information to provide\u00a0better ad-targeting. Founded by\u00a0Stephane Bonjean and Bruno Champion, the company is active in 18 countries, employs 30 people, and is a leading Video<\/p>\n","protected":false},"author":77,"featured_media":26744,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"subtitle":"","footnotes":""},"categories":[10563],"tags":[],"class_list":["post-26739","post","type-post","status-publish","format-standard","has-post-thumbnail","category-tech"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.rudebaguette.com\/en\/wp-json\/wp\/v2\/posts\/26739","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.rudebaguette.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.rudebaguette.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.rudebaguette.com\/en\/wp-json\/wp\/v2\/users\/77"}],"replies":[{"embeddable":true,"href":"https:\/\/www.rudebaguette.com\/en\/wp-json\/wp\/v2\/comments?post=26739"}],"version-history":[{"count":0,"href":"https:\/\/www.rudebaguette.com\/en\/wp-json\/wp\/v2\/posts\/26739\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.rudebaguette.com\/en\/wp-json\/wp\/v2\/media\/26744"}],"wp:attachment":[{"href":"https:\/\/www.rudebaguette.com\/en\/wp-json\/wp\/v2\/media?parent=26739"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.rudebaguette.com\/en\/wp-json\/wp\/v2\/categories?post=26739"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.rudebaguette.com\/en\/wp-json\/wp\/v2\/tags?post=26739"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}