{"id":2122,"date":"2012-02-23T14:34:31","date_gmt":"2012-02-23T13:34:31","guid":{"rendered":"https:\/\/www.rudebaguette.com\/?p=2122"},"modified":"2019-05-17T18:38:23","modified_gmt":"2019-05-17T16:38:23","slug":"sarkozy-twitter","status":"publish","type":"post","link":"https:\/\/www.rudebaguette.com\/en\/2012\/02\/sarkozy-twitter\/","title":{"rendered":"SHUT UP! President Sarkozy&#039;s not-so-brilliant social media strategy"},"content":{"rendered":"<p>Just last week, I published <a href=\"https:\/\/www.rudebaguette.com\/2012\/02\/13\/french-elections-digital\/\">an article<\/a> on digital side of the French presidential elections. At the time, French President Nicolas Sarkozy didn&#8217;t have an official Twitter account. After announcing his intention to run for reelection on February 12th, he and his social media team got their act together. Well, kinda.<\/p>\n<h1>There&#8217;s only one Sarkozy on Twitter. The real one.<\/h1>\n<p>Today, Sarkozy has\u00a0<a href=\"https:\/\/twitter.com\/#!\/NicolasSarkozy\" target=\"_blank\" rel=\"noopener\">a verified Twitter account<\/a> with over 95K followers. In his byline, he makes a point of stating that he signs all his own tweets with NS. And in one of his more recent tweets, he even tweeted his <a href=\"http:\/\/www.deezer.com\/fr\/playlist\/68233088\" target=\"_blank\" rel=\"noopener\">Deezer playlist<\/a> (WTF?). I guess this means he&#8217;s finally decided to go hard on social media&#8230;<br \/>\n<a href=\"https:\/\/twitter.com\/#!\/NicolasSarkozy\" target=\"_blank\" rel=\"noopener\"><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter size-full wp-image-2123\" title=\"Sarko\" src=\"https:\/\/www.rudebaguette.com\/assets\/Sarko1.png\" alt=\"\" width=\"1036\" height=\"368\" \/><\/a><\/p>\n<h1>&#8230;and hard on CENSORSHIP.<\/h1>\n<p>Since declaring his intentions to run for reelection, a strange thing has been happening on Twitter. Numerous accounts parodying Sakorzy were suspended.<br \/>\nNouvel Observateur <a href=\"http:\/\/obsession.nouvelobs.com\/high-tech\/20120221.OBS1927\/nicolas-sarkozy-twitter-et-la-censure.html\" target=\"_blank\" rel=\"noopener\">reported<\/a> that the account @_NicolasSarkozy &#8211; which was run by @Kaboul_FR, who runs additional parody accounts &#8211; was suspended only hours after Sarkozy made his official reelection announcement on TF1. @_NicolasSarkozy is an account that has existed since September 2010, according to an <a href=\"http:\/\/kaboul.fr\/politique\/articles-politique\/nous-avons-les-moyens-de-vous-faire-censurer\" target=\"_blank\" rel=\"noopener\">article<\/a> posted on Kaboul.fr&#8217;s site explaining the situation. The\u00a0organization also posted the email they received from Twitter, alerting them that their account was being temporarily suspended for &#8220;non-parody impersonation&#8221; and that they would need to change their username and avatar.<br \/>\n<a href=\"https:\/\/www.rudebaguette.com\/2012\/02\/23\/sarkozy-twitter\/mail\/\" rel=\"attachment wp-att-2125\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-2125\" title=\"mail\" src=\"https:\/\/www.rudebaguette.com\/assets\/mail1.png\" alt=\"\" width=\"278\" height=\"408\" \/><\/a><br \/>\nAdditional accounts &#8211; including @Sarko29 @mafranceforte @fortefrance @Sarkozycasuffit @Sarkozycestfini @MrSarkozy and @DehorsSarkozy &#8211; have also evaporated, likely for the same reason.<\/p>\n<h1><em>CENSURE<\/em>: the real way to fail at social media.<\/h1>\n<p>Obviously, Twitter has a policy of being able to suspend accounts that impersonate people &#8211; which perhaps first became apparent when <a href=\"https:\/\/twitter.com\/#!\/CEOSteveJob\" target=\"_blank\" rel=\"noopener\">@CEOSteveJobs<\/a> was <a href=\"http:\/\/techcrunch.com\/2011\/01\/06\/apple-twitter\/\" target=\"_blank\" rel=\"noopener\">suspended last year<\/a> (although it&#8217;s now back up and running&#8230;). So, technically, Sarkozy &amp; Co. have the right to silence these accounts.<br \/>\nBut is it really a smart strategy?<br \/>\nLet&#8217;s think back to some of the reactions we&#8217;ve seen to social media censorship in the past. There are hundreds of examples, from <a href=\"http:\/\/news.techeye.net\/internet\/nestle-fails-at-social-media\" target=\"_blank\" rel=\"noopener\">Nestl\u00e9<\/a> to Arab Spring &#8211; and any idiot can tell you that the world has not reacted in favor of silence. In fact, it was only a few weeks ago that Twitter <a href=\"https:\/\/myaccount.nytimes.com\/auth\/login?URI=www-nc.nytimes.com\/2012\/01\/28\/technology\/when-twitter-blocks-tweets-its-outrage.html&amp;REFUSE_COOKIE_ERROR=SHOW_ERROR\" target=\"_blank\" rel=\"noopener\">announced<\/a> that it would block certain messages in countries where they were deemed illegal and users backlashed with #OUTRAGE. Twitter responded saying that it would only block the tweet in that particular country if the authorities made the appropriate request. In lieu of the tweet, a grey box with &#8220;tweet withheld&#8221; would appear in its place.<\/p>\n<h1>But back to my point.<\/h1>\n<p>France is a country that greatly values freedom of press and freedom of speech. Well, maybe not to the (ridiculous) extent that the US seems to be valuing freedom of speech &#8211; <a href=\"http:\/\/www.npr.org\/2012\/02\/22\/147257716\/is-a-lie-just-free-speech-or-is-it-a-crime\" target=\"_blank\" rel=\"noopener\">read this<\/a>. In France, freedom of press has its roots in the French Revolution of 1789 and political satire\/caricature has been in print in France since 1830. It&#8217;s played an important role in numerous events in France&#8217;s political history. Satirical publications like <a href=\"http:\/\/www.charliehebdo.fr\/\" target=\"_blank\" rel=\"noopener\">Charlie Hebdo<\/a> and <a href=\"http:\/\/lecanardenchaine.fr\/\" target=\"_blank\" rel=\"noopener\">Le Canard Encha\u00een\u00e9<\/a>\u00a0are\u00a0just as widely read and quoted as <a href=\"http:\/\/www.lemonde.fr\/\" target=\"_blank\" rel=\"noopener\">Le Monde<\/a>\u00a0and politicians have stood up to <a href=\"http:\/\/www.francesoir.fr\/actualite\/politique\/charlie-hebdo-politiques-denoncent-l-attaque-contre-liberte-d-expression-152710.html\" target=\"_blank\" rel=\"noopener\">defend their freedom of expression<\/a> even when dealing with sensitive, religious matters.<\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/www.rudebaguette.com\/2012\/02\/23\/sarkozy-twitter\/ch\/\" rel=\"attachment wp-att-2126\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-2126\" title=\"Charlie Hebdo\" src=\"https:\/\/www.rudebaguette.com\/assets\/CH1.png\" alt=\"\" width=\"312\" height=\"409\" \/><\/a><\/p>\n<p>Therefore, the censoring of these anti-Sarkozy Twitter accounts is not likely to pass lightly &#8211; especially not in France. Various publications have already stepped up to <a href=\"http:\/\/www.eitb.com\/fr\/infos\/politique\/detail\/833663\/twitter-censure-comptes-antisarkozy\/\" target=\"_blank\" rel=\"noopener\">applaud<\/a>\u00a0Sarkozy&#8217;s opponents &#8211; namely Fran\u00e7ois Hollande &#8211; for not taking this dictatorial social media stance. Numerous parodies of Fran\u00e7ois Hollande are stilly up and running, including <a href=\"https:\/\/twitter.com\/#!\/FrancoisHolland\" target=\"_blank\" rel=\"noopener\">@Fran\u00e7oisHolland<\/a>, an account managed by the same people who were behind the censored @_NicolasSarkozy account.<br \/>\n<a href=\"https:\/\/twitter.com\/#!\/FrancoisHolland\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2124\" title=\"Hollande\" src=\"https:\/\/www.rudebaguette.com\/assets\/Hollande1.png\" alt=\"\" width=\"875\" height=\"404\" \/><\/a><br \/>\nPrior to the 2007 French presidential elections, Sarkozy stated that he &#8220;preferred an excess of caricatures rather than the absence of caricatures.&#8221; Unfortunately, it seems this is no longer the case.<br \/>\nOh, PS: Looks like a few parody accounts still need to be crushed. Not to worry, Sarkozy&#8217;s social media team will probably care of this quickly \ud83d\ude42<br \/>\n<a href=\"https:\/\/www.rudebaguette.com\/2012\/02\/23\/sarkozy-twitter\/parody\/\" rel=\"attachment wp-att-2131\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2131\" title=\"parody\" src=\"https:\/\/www.rudebaguette.com\/assets\/parody1.png\" alt=\"\" width=\"657\" height=\"267\" \/><\/a><br \/>\n&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Just last week, I published an article on digital side of the French presidential elections. At the time, French President Nicolas Sarkozy didn&#8217;t have an official Twitter account. After announcing his intention to run for reelection on February 12th, he and his social media team got their act together. Well, kinda. There&#8217;s only one Sarkozy<\/p>\n","protected":false},"author":77,"featured_media":64795,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"subtitle":"","footnotes":""},"categories":[10564],"tags":[8478,7900,8863],"class_list":["post-2122","post","type-post","status-publish","format-standard","has-post-thumbnail","category-tech-2","tag-deezer-en","tag-francois-hollande-en-2","tag-twitter-en"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.rudebaguette.com\/en\/wp-json\/wp\/v2\/posts\/2122","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.rudebaguette.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.rudebaguette.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.rudebaguette.com\/en\/wp-json\/wp\/v2\/users\/77"}],"replies":[{"embeddable":true,"href":"https:\/\/www.rudebaguette.com\/en\/wp-json\/wp\/v2\/comments?post=2122"}],"version-history":[{"count":0,"href":"https:\/\/www.rudebaguette.com\/en\/wp-json\/wp\/v2\/posts\/2122\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.rudebaguette.com\/en\/wp-json\/wp\/v2\/media\/64795"}],"wp:attachment":[{"href":"https:\/\/www.rudebaguette.com\/en\/wp-json\/wp\/v2\/media?parent=2122"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.rudebaguette.com\/en\/wp-json\/wp\/v2\/categories?post=2122"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.rudebaguette.com\/en\/wp-json\/wp\/v2\/tags?post=2122"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}