Online advertising still going strong, France well-positioned

Clipperton Finance, a leading corporate finance firm focusing on tech and media, recently published a whitepaper evaluating the trends and opportunities in the online advertising space.  According to Clipperton, online advertising is still going strong, demonstrating robust growth (CAGR 02 – 11 of 24%) which is expected to continue for the foreseeable future.  Not surprisingly, […]

Capitaine Train raises €1.4M for European Train Ticketing

Capitaine Train raises €1.4M for European Train Ticketing

At the end of last week, JDN[FR] reported that Capitaine Train, an eCommerce startup which aggregates train ticket sales for all major European train lines, had raised €1.4M from Index Venture, Fotolia CEO Oleg Tscheltzoff, and other investors. The startup, founded by three engineers, looks to make buying train tickets easy. Purchasing tickets on sites like Voyages-SNCF, […]

Why France Needs to re-invent the Jobs Market

Why France Needs to re-invent the Jobs Market

Yesterday, while grabbing lunch I was nearly straddled by CIF protestors along Blvd Haussmann distributing pamphlets emblazoned with the cautionary words, “Tu te perds mon François- Repense à toutes ces années de service!” In the first week of September the CIF was greeted with the resignation of their CEO, a government bailout approved by the […]

Joliebox acquisition brings Birchbox to Europe

For those who missed the news last night – I first heard it from PandoDaily via twitter, so they get the credit – Paris-based Joliebox was acquired by their US counterpart Birchbox, which will allow Birchbox to double their brand relations and quadruple the number of markets they enter. You’ll notice my emphasis and tone, which comes from […]

Game Connection Europe 2012 announces first Marketing Awards competition

As mentioned previously, Game Connection will soon be holding its annual games industry conference of reference, Game Connection Europe (November 28-30, 2012  at Paris’ Porte de Versailles).  Rude Baguette is very excited to announce that we will be a media partner for this year’s conference!  Over the next several weeks we will be keeping you up-to-date on […]

Rude VC: Okay President Hollande, you’ve got our attention!

{The following is merely a tongue-in-cheek attempt at an imaginary letter I could write to President François Hollande. Its opinions are purely personal and do not necessarily reflect those of my employer or my industry.} Dear Mr. President, First off, thank you for opening my mail. If you’re reading this letter, you would be the […]

Andromede takes shape…le sigh

In a move that’s certain to frustrate France’s entrepreneurial ecosystem even more, Andromède’s structure is finally place.  Andromède has now morphed into two companies, also known as ‘National Champions’ (I guess this is the government’s attempt to create some competition?).  The first company is called Numergy which comprises SFR and Bull and the second called […]

Criteo teaming up with Yahoo! Japan for exclusive partnership

Criteo has announced that they will be partnering with Yahoo! Japan to deliver personalized display advertising across Yahoo! Japan’s news, entertainment and sports information sites.  After having shut off retargeters back in November last year, Yahoo! Japan apparently came to realize the value personalized display advertising can deliver and, consequently, made the decision to enter […]

Rude VC: Outsmarting the system vs. Cheating

Two distinct incidents in the sporting world stood out last month that caught my attention in their contrast on a similar theme. Undoubtedly the most prominent was the United States Anti Doping Agency’s (USADA) stripping of Lance Armstrong’s seven Tour de France championship titles. Quick recap: USADA alleged that Lance had used banned substances during […]

PR for Start-ups (series 2/3): Paying for PR

This is the second guest article submitted by an experienced Press Relations professional  who is currently working for a prominent European PR group, and wished to remain anonymous.   There will come a time when you’ll have to start paying someone to do your PR. This point is usually situated somewhere between your series B […]